Kerpen, Dave.

超讚! : 社交網絡擦紅品牌 / 社交網絡擦紅品牌 卡爾本(Dave Kerpen)著 ; 劉靄儀, 廖嘉瑩譯. - 初版. - 台北市 : 香港 : 美商麥格羅・希爾國際股份有限公司臺灣分公司 ; 天窗出版社有限公司, 2011. - 282 p. : ill. ; 21 cm. - Click ; 04 .

Translation of: Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks).

9789881550323 9881550327


Internet marketing.
Online social networks.
Social media--Economic aspects.
Customer relations.
Branding (Marketing)

HF5415.1265 / K4712 2011

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG