Chen, Tao,

Do color matter to stock valuation? / Dr. Tao Chen. - [Hong Kong : Lee Shau Kee School of Business and Administration, the Open University of Hong Kong, 2015] - 19 pages ; 30 cm. - Working paper series / Open University of Hong Kong. Lee Shau Kee School of Business and Administration = 研究報告系列 / 香港公開大學. 李兆基商業管理學院 ; 44/2015/FIN/BA/OUHK. .

"August 2015."

Includes bibliographical references (pages 10-11)


Management--Psychological aspects.
Impression formation (Psychology)
Color.
Corporations--Valuation.

HD30 / W68 2015 v.44

Hong Kong Nang Yan College of Higher Education
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