Gallo, Carmine.

The presentation secrets of Steve Jobs : how to be insanely great in front of any audience / Carmine Gallo. - New York : McGraw-Hill, c2010. - xvii, 238 p. : ill. ; 22 cm.

Includes bibliographical references and index.

Plan in analog -- Answer the one question that matters most -- Develop a Messianic sense of purpose -- Create Twitter-like headlines -- Draw a road map -- Introduce the antagonist -- Reveal the conquering hero -- Obey the ten-minute rule -- Channel their inner Zen -- Dress up your numbers - Use "amazingly zippy" words -- Share the stage -- Stage your presentation with props -- Reveal a "holy shit" moment -- Schiller learns from the best -- Master stage presence -- Make it look effortless -- Wear the appropriate costume -- Toss the script -- Have fun.

9780071636087 (alk. paper) 0071636080 (alk. paper)

2009008623


Jobs, Steve, 1955-2011.


Business presentations.
Business communication.

HF5718.22 / G35 2010

658.4/52

Hong Kong Nang Yan College of Higher Education
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