Lee Yan Fong Library

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Hill, Mark E., 1957-

Marketing strategy : the thinking involved / Mark E. Hill. - Thousand Oaks : SAGE Publications, c2013.

Includes bibliographical references and index.

ISBN: 9781412987301 (pbk.)

LCCN: 2011050631

Subjects--Topical Terms:
Marketing--Management.
Strategic planning.

LC Class. No.: HF5415.13 / H546 2013

Dewey Class. No.: 658.8/02