Economics For Managers.
- 1 online resource (668 pages)
Cover -- Contents -- Module-I Introductory -- Economic Principles In Decision-Making -- Concepts And Scientific Method Of Economic Thinking -- Micro And Macroeconomics -- Markets And Competition -- Demand -- Elasticity Of Demand -- Supply Analysis -- Price Equilibrium In A Perfectly Competitive Market -- Consumer Surplus, Producer Surplus And Market Efficiency -- Production Function -- The Costs Of Production -- Economies And Diseconomies Of Scale -- Module II : Firms In Competitive Markets -- Theory Of Profit Maximisation -- Firms Under Perfect Competition -- Monopoly -- The Analytics Of Price Discrimination -- Module III : Oligopoly -- Oligopoly -- Monopolistic Competition -- The Theory Of Consumer Choice -- Module IV : Production And Growth -- National Income: Meaning And Measurement -- Economic Growth -- Savings And Investment -- Financial Institutions -- Meaning And Functions Of Money -- Inflation -- Open Economy Macroeconomics -- Foreign Exchange -- Module V : Aggregate Demand And Aggregate Supply -- Economic Fluctuations -- Objectives And Instruments Of Monetary Policy -- Fiscal Policy -- Monetarism Vs. Keynesianism -- The Policy Debate.
MODULE I : INTRODUCTORY1. Economic Principles in Decision-making2. Concepts and Scientific Method of Economic Thinking3. Micro and Macroeconomics4. Markets and Competition5. Demand6. Elasticity of Demand7. Supply Analysis8. Price Equilibrium in a Perfectly Competitive Market9. Consumer Surplus, Producer Surplus and Market Efficiency10. Production Function11. The Costs of Production12. Economies and Diseconomies of ScaleMODULE II : FIRMS IN COMPETITIVE MARKETS13. Theory of Profit Maximisation14. Firms Under Perfect Competition15. Monopoly16. The Analytics of Price DiscriminationMODULE III : OLIGOPOLY17. Oligopoly18. Monopolistic Competition19. The Theory of Consumer ChoiceMODULE IV : PRODUCTION AND GROWTH20. National Income: Meaning and Measurement 21. Economic Growth 22. Savings and Investment 23. Financial Institutions 24. Meaning and Functions of Money 25. Inflation 26. Open Economy Macroeconomics 27. Foreign Exchange MODULE V : AGGREGATE DEMAND AND AGGREGATE SUPPLY28. Economic Fluctuations29. Objectives and Instruments of Monetary Policy30. Fiscal Policy 31. Monetarism vs. Keynesianism32. The Policy Debate.