Lee Yan Fong Library

Normal view MARC view ISBD view

Rao, Dr. P. Subba.

Introduction To International Business. - 1 online resource (222 pages)

Cover -- Contents -- Chapter 1 :International Business: Nature, Theories And Competitive Advantages -- Chapter 2 :Modes Of Entering International Business -- Chapter 3 :Globalisation -- Chapter 4 :Multinational Corporations -- Chapter 5 :International Markets Intelligence -- Chapter 6 :Foreign Trade Procedures -- Chapter 7 :Export Promotion -- Skill Development.

CHAPTER 1: International Business: Nature, Theories and Competitive AdvantagesCHAPTER 2: Modes of Entering International BusinessCHAPTER 3: GlobalisationCHAPTER 4: Multinational Corporations CHAPTER 5: International Markets IntelligenceCHAPTER 6: Foreign Trade ProceduresCHAPTER 7: Export PromotionSkill Development.

ISBN: 9781282813298

Index Terms--Genre/Form:
Electronic books.