Lee Yan Fong Library

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Pearce, John A.

Strategic management : planning for domestic & global competition / John A. Pearce II, Richard B. Robinson, Jr. - 13th ed. - New York : McGraw-Hill/Irwin, c2013. - xxi, 434 p. : ill. ; 26 cm. - Strategic management .

Includes various pages of cases in back of book.

Includes bibliographical references and index.

Overview of strategic management -- Strategic management -- Strategy formulation -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Multibusiness strategy -- Strategy implementation, control, and innovation -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- Guide to strategic management case analysis -- Glossary G-1 -- Photo credits P-1 -- Name index I-1 -- Subject index I-9 -- Case study index I-19.

ISBN: 9780078029295 (hbk. : alk. paper)

LCCN: 2011042826

Subjects--Topical Terms:
Strategic planning.

LC Class. No.: HD30.28 / P3395 2013

Dewey Class. No.: 658.4/012