Lieberthal, Kenneth.

Managing the China challenge : how to achieve corporate success in the People's Republic / Kenneth Lieberthal. - Washington, D.C. : Brookings Institution Press, c2011. - xviii, 149 p. : ill. ; 24 cm.

Includes bibliographical references (p. 133-141) and index.

Where China wants to go -- Growth drivers and constraints -- The operating environment -- Necessary changes in MNC strategy -- Managing risks -- Looking to the future.

"Summarizes key challenges businesses face in doing business in China; discusses the roles of the state, including the Communist Party, and local officials in business ventures; and frames issues related to corporate strategy such as branding, human resources, government relations, product development, marketing, corporate social responsibility, and risk mitigation"--Provided by the publisher.

9780815722045 (acid-free paper) 0815722044 (acid free paper)


International business enterprises--China.
Business planning--China.

China--Commercial policy.
China--Economic policy--2000-

HD2910 / L54 2011


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG