Lee Yan Fong Library

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The Oxford handbook of pricing management / Pricing management edited by Özalp Özer and Robert Phillips. - 1st ed. - Oxford : Oxford University Press, 2012. - xxiv, 952 p. : ill. ; 26 cm. - Oxford handbooks in finance . - Oxford handbooks in finance. .

Includes bibliographical references and index.

Pricing in selected industries -- Pricing fundamentals -- Pricing tactics -- Organization and processes -- Current challenges and future prospects.

ISBN: 9780199543175 (hbk.) 0199543178 (hbk.)

LCCN: 2012406441

Subjects--Topical Terms:
Pricing.
Pricing--Management.

LC Class. No.: HF5416.5 / O94 2012

Dewey Class. No.: 658.816