The PDMA handbook of new product development / Handbook of new product development Kenneth B. Kahn, editor ; associate editors, Sally Evans Kay, Rebecca J. Slotegraaf, Steve Uban. - 3rd ed. - Hoboken, N.J. : Wiley, c2013. - xii, 492 p. : ill. ; 25 cm.

Includes bibliographical references and indexes.

9780470648209 (cloth) 0470648201 (cloth)

2012026245


Product management--United States--Handbooks, manuals, etc.

HF5415.153 / P35 2013

658.5/75

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