Media now : (Record no. 17766)

000 -LEADER
fixed length control field 01278cam a2200385Ii 4500
001 - CONTROL NUMBER
control field 900094000
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170201172508.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140730s2016 maua 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2014947268
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1305080351
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781305080355
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)900094000
Canceled/invalid control number (OCoLC)919015578
040 ## - CATALOGING SOURCE
Original cataloging agency AKC
Language of cataloging eng
Transcribing agency AKC
Modifying agency DLC
-- CPV
-- HKP
Description conventions rda
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
049 ## - LOCAL HOLDINGS (OCLC)
Holding library CPVA
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HE7775
Item number S79 2016
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Straubhaar, Joseph D.,
Relator term author.
245 10 - TITLE STATEMENT
Title Media now :
Remainder of title understanding media, culture, and technology /
Statement of responsibility, etc Joseph Straubhaar, Robert LaRose, Lucinda Davenport.
250 ## - EDITION STATEMENT
Edition statement Ninth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston, MA :
Name of publisher, distributor, etc Cengage Learning,
Date of publication, distribution, etc [2016]
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 610 pages :
Other physical details color illustrations ;
Dimensions 29 cm.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note Previous edition: 2014.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (pages 578-591) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Telecommunication
Geographic subdivision United States.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Information technology
Geographic subdivision United States.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media
Geographic subdivision United States.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name LaRose, Robert,
Relator term author.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Davenport, Lucinda,
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Source of classification or shelving scheme Full call number Permanent Location Koha item type Price effective from Source of acquisition Barcode Damaged status Date last seen Shelving location Date acquired Current Location Not for loan Lost status
 HE7775 S79 2016Lee Yan Fong LibraryBook2017-01-13YBP00024399 2017-01-13Library Collection2017-01-13Lee Yan Fong Library  
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG