Global marketing / (Record no. 24693)

000 -LEADER
fixed length control field 00668nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field NY
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170914161047.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170914s2017 enkab b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292100111
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1292100117
040 ## - CATALOGING SOURCE
Transcribing agency NY
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number H65 2017
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hollensen, Svend,
Relator term author.
245 00 - TITLE STATEMENT
Title Global marketing /
Statement of responsibility, etc Svend Hollensen.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow :
Name of publisher, distributor, etc Pearson Education Limited,
Date of publication, distribution, etc 2017.
300 ## - PHYSICAL DESCRIPTION
Extent xliv, 825 p. :
Other physical details col. ill., maps ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
Form subdivision Case studies.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Date acquired Barcode Date last seen Current Location Source of classification or shelving scheme Not for loan Koha item type Permanent Location Full call number Shelving location Damaged status Lost status Price effective from
2017-09-14000258512017-09-14Lee Yan Fong Library  BookLee Yan Fong LibraryHF1416 H65 2017Library Collection  2017-09-14

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG