Guerrilla marketing goes green : (Record no. 2521)

000 -LEADER
fixed length control field 01186cam a2200325 a 4500
001 - CONTROL NUMBER
control field 16270293
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161205152402.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100607s2010 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010279554
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA9A8538
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015414956
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470409510 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470409517 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn426813818
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Transcribing agency UKM
Modifying agency BTCTA
-- BKL
-- YDXCP
-- MCLSW
-- BWX
-- C#P
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5413
Item number L48 2010
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Levinson, Jay Conrad.
9 (RLIN) 1593
Authority record control number (local)40370
245 10 - TITLE STATEMENT
Title Guerrilla marketing goes green :
Remainder of title winning strategies to improve your profits and your planet /
Statement of responsibility, etc Jay Conrad Levinson and Shel Horowitz.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hoboken, N.J. :
Name of publisher, distributor, etc Wiley,
Date of publication, distribution, etc c2010.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 236 p. :
Other physical details ill. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Green marketing.
9 (RLIN) 1594
Authority record control number (local)40371
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Horowitz, Shel.
9 (RLIN) 1595
Authority record control number (local)40372
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Suppress in OPAC 0
Holdings
Barcode Koha item type Source of acquisition Shelving location Not for loan Lost status Price effective from Current Location Date last seen Source of classification or shelving scheme Permanent Location Full call number Date acquired Damaged status
00000552BookYBP Library ServicesLibrary Collection  2012-05-16Lee Yan Fong Library2012-05-16 Lee Yan Fong LibraryHF5413 L48 20102012-05-08 
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG