Social media marketing : (Record no. 3059)

000 -LEADER
fixed length control field 01062cam a2200325 a 4500
001 - CONTROL NUMBER
control field 17101204
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140721142221.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111230s2012 inua 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011946303
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118194492 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118227671 (ebk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118240540 (ebk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118265277 (ebk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5414
Item number E93 2012
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Evans, Dave,
Dates associated with a name 1956-
9 (RLIN) 2645
Authority record control number (local)59995
245 10 - TITLE STATEMENT
Title Social media marketing :
Remainder of title an hour a day /
Statement of responsibility, etc Dave Evans ; [ foreword by Susan Bratton].
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Indianapolis, Ind. :
Name of publisher, distributor, etc Wiley,
Date of publication, distribution, etc c2012.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 406 p. :
Other physical details ill. ;
Dimensions 24 cm
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media
General subdivision Marketing.
9 (RLIN) 2646
Authority record control number (local)40706
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social marketing.
9 (RLIN) 2647
Authority record control number (local)27849
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
9 (RLIN) 1498
Authority record control number (local)28888
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c origres
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Price effective from Permanent Location Date acquired Source of acquisition Lost status Full call number Date checked out Total Checkouts Damaged status Date last seen Barcode Koha item type Current Location Source of classification or shelving scheme Not for loan Shelving location
2012-08-02Lee Yan Fong Library2012-06-21YBP Library Services HF5414 E93 20122016-09-301 2016-12-1900001174BookLee Yan Fong Library  Library Collection
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG