Marketing / (Record no. 4034)

000 -LEADER
fixed length control field 00944cam a2200301 a 4500
001 - CONTROL NUMBER
control field ocn712639090
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140721142239.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110405s2012 qeaa b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781742467214 (pbk)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)712639090
040 ## - CATALOGING SOURCE
Original cataloging agency AU@
Language of cataloging eng
Transcribing agency AU@
Modifying agency CPV
042 ## - AUTHENTICATION CODE
Authentication code anuc
049 ## - LOCAL HOLDINGS (OCLC)
Holding library CPVA
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number E54 2012
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Elliott, Greg.
9 (RLIN) 21343
Authority record control number (local)62237
245 10 - TITLE STATEMENT
Title Marketing /
Statement of responsibility, etc Greg Elliott, Sharyn Rundle-Thiele, David Waller.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Milton, Qld. :
Name of publisher, distributor, etc John Wiley and Sons Australia,
Date of publication, distribution, etc 2012.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 572 p. :
Other physical details col. ill.;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 1425
Authority record control number (local)29252
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Rundle-Thiele, Sharyn.
9 (RLIN) 21344
Authority record control number (local)62238
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Waller, David.
9 (RLIN) 21345
Authority record control number (local)62239
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b40979283
b cir
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Suppress in OPAC 0
Holdings
Source of classification or shelving scheme Total Checkouts Damaged status Permanent Location Koha item type Not for loan Shelving location Full call number Date last seen Current Location Price effective from Date acquired Source of acquisition Lost status Barcode Date checked out
 2 Lee Yan Fong LibraryBook Library CollectionHF5415 E54 20122014-01-08Lee Yan Fong Library2012-12-122012-12-03YBP Library Services 000020492014-01-06
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG