Digital marketing / (Record no. 42182)

000 -LEADER
fixed length control field 00666nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field NY
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221117125705.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221117s2019 enk 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292241579
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Transcribing agency NY
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
Item number C434 2019
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Chaffey, Dave,
Dates associated with a name 1963-
Relator term author.
245 10 - TITLE STATEMENT
Title Digital marketing /
Statement of responsibility, etc Dave Chaffey, Fiona Ellis-Chadwick.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow, England :
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc [2019]
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 577 p. :
Other physical details col. ill. ;
Dimensions 27 cm.
500 ## - GENERAL NOTE
General note Earlier editions published as: Internet marketing : strategy, implementation, and practice.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Barcode Full call number Lost status Permanent Location Price effective from Koha item type Shelving location Damaged status Source of classification or shelving scheme Current Location Not for loan Date acquired Date last seen
00029586HF5415.1265 C434 2019 Lee Yan Fong Library2022-11-17BookLibrary Collection  Lee Yan Fong Library 2022-11-172022-11-17

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
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