Advertising : (Record no. 4263)

000 -LEADER
fixed length control field 00692nam a2200229z 4500
001 - CONTROL NUMBER
control field co5414583
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140721142243.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 121008s2013 enk eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273760894 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273760890 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency NhCcYBP
Transcribing agency NhCcYBP
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number F55 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Fill, Chris.
9 (RLIN) 2514
Authority record control number (local)60048
245 00 - TITLE STATEMENT
Title Advertising :
Remainder of title strategy, creativity and media.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow, England ;
-- New York :
Name of publisher, distributor, etc Pearson Education,
Date of publication, distribution, etc 2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 394 p. ;
Dimensions 27 cm.
490 1# - SERIES STATEMENT
Series statement Always Learning
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
9 (RLIN) 148
Authority record control number (local)29259
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Always Learning.
9 (RLIN) 24385
Authority record control number (local)28995
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Date acquired Permanent Location Shelving location Date last seen Damaged status Not for loan Barcode Price effective from Source of acquisition Full call number Source of classification or shelving scheme Lost status Current Location Koha item type
2012-12-24Lee Yan Fong LibraryLibrary Collection2013-01-14  000022902013-01-14YBP Library ServicesHF5823 F55 2013  Lee Yan Fong LibraryBook

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG