000 -LEADER |
fixed length control field |
00889pam a2200277 a 4500 |
001 - CONTROL NUMBER |
control field |
2012023996 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
NhCcYBP |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20161221162636.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
120614s2012 enka b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2012023996 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118432679 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1118432673 (pbk.) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Modifying agency |
NhCcYBP |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.127 |
Item number |
M398 2012 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8/02 |
Edition number |
23 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
McDonald, Malcolm. |
Authority record control number |
(local)29306 |
245 10 - TITLE STATEMENT |
Title |
Market segmentation : |
Remainder of title |
how to do it and how to profit from it / |
Statement of responsibility, etc |
Malcolm McDonald and Ian Dunbar. |
250 ## - EDITION STATEMENT |
Edition statement |
Rev. 4th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Chichester : |
Name of publisher, distributor, etc |
John Wiley & Sons, |
Date of publication, distribution, etc |
c2012. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxi, 490 p. : |
Other physical details |
ill. ; |
Dimensions |
25 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Market segmentation. |
Authority record control number |
(local)29307 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Dunbar, Ian, |
Dates associated with a name |
1951- |
Authority record control number |
(local)29308 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Book |