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How to write short : word craft for fast times /

by Clark, Roy Peter [author.].
Material type: materialTypeLabelBookEdition: First edition.Description: viii, 264 pages ; 22 cm.ISBN: 9780316204354 (hbk.); 0316204358 (hbk.).Subject(s): English language -- Rhetoric | Report writing | English language -- Rhetoric | Report writing
Contents:
When words are worth a thousand pictures -- How to write short. Collect short writing ; Study short writing wherever it finds you ; Read for focus ; Practice reading at a glance ; Follow the work of short writers ; Write in the margins ; Embrace the lyric ; No dumping ; Tap the power of two ; Learn to balance ; Give weight to one side ; Change your pace ; Hit your target ; Count to three ; Inject the juice of parallels ; Tweak the predictable ; Vary hard and soft words ; Join the six-word discipline ; Cut it short ; Add by contraction ; Excerpt-- but in context ; Surprise with brevity -- How to write short with a purpose. Enshrine ; Crack wise ; Sound wise ; Sell ; Entice ; Surprise with content ; Reframe messages as dialogue ; Marry words with pictures ; Summarize and define ; List ; Report and narrate ; Title ; Protect against the misuses of short writing -- A few final words-- 441 to be exact.
Summary: Offers advice and tips for packing a punch while being succinct when writing titles, essays, Tweets, letters, and emails in short form.
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection 		PE1408 C4175 2013 (Browse shelf) Available 00018131
Total holds: 0

Includes index.

When words are worth a thousand pictures -- How to write short. Collect short writing ; Study short writing wherever it finds you ; Read for focus ; Practice reading at a glance ; Follow the work of short writers ; Write in the margins ; Embrace the lyric ; No dumping ; Tap the power of two ; Learn to balance ; Give weight to one side ; Change your pace ; Hit your target ; Count to three ; Inject the juice of parallels ; Tweak the predictable ; Vary hard and soft words ; Join the six-word discipline ; Cut it short ; Add by contraction ; Excerpt-- but in context ; Surprise with brevity -- How to write short with a purpose. Enshrine ; Crack wise ; Sound wise ; Sell ; Entice ; Surprise with content ; Reframe messages as dialogue ; Marry words with pictures ; Summarize and define ; List ; Report and narrate ; Title ; Protect against the misuses of short writing -- A few final words-- 441 to be exact.

Offers advice and tips for packing a punch while being succinct when writing titles, essays, Tweets, letters, and emails in short form.

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Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG