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Media now : understanding media, culture, and technology /

by Straubhaar, Joseph D [author.]; LaRose, Robert [author.]; Davenport, Lucinda [author.].
Material type: materialTypeLabelBookPublisher: Boston, MA : Cengage Learning, [2018]Edition: 10th ed.Description: xxvi, 582 pages : illustrations (chiefly color) ; 29 cm.ISBN: 1305950844; 9781305950849.Subject(s): Telecommunication -- United States | Information technology -- United States | Mass media -- United States
Contents:
Media and the information age -- The changing media -- Media and society -- The media -- Books -- Print and digital newspapers -- Magazines -- Recorded music -- Radio -- Film and video -- Television -- The Internet -- The third screen: smart phones and tablets -- Video games -- Public relations -- Media issues -- Advertising -- Media uses and impacts -- Media policy and law -- Media ethics - - Global communications media.
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection
HE7775 S793 2018 (Browse shelf) Available 00026859
Total holds: 0

Includes bibliographical references (pages 544-559) and index.

Media and the information age -- The changing media -- Media and society -- The media -- Books -- Print and digital newspapers -- Magazines -- Recorded music -- Radio -- Film and video -- Television -- The Internet -- The third screen: smart phones and tablets -- Video games -- Public relations -- Media issues -- Advertising -- Media uses and impacts -- Media policy and law -- Media ethics - - Global communications media.


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG