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A preface to marketing management /

by Peter, J. Paul; Donnelly, James H.
Material type: materialTypeLabelBookPublisher: New York : McGraw-Hill, c2013Edition: 13th ed.Description: xv, 268 p. : ill. ; 26 cm.ISBN: 9780078028847 (alk. paper); 0078028841 (alk. paper).Subject(s): Marketing -- Management
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Book Book
Lee Yan Fong Library

Lee Yan Fong Library

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HF5415.13 P388 2013 (Browse shelf) Available 00001078
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HF5415.13 P36 2014 The 20 Ps of marketing : HF5415.13 P387 2013 Marketing management : HF5415.13 P387 2013 c.2 Marketing management : HF5415.13 P388 2013 A preface to marketing management / HF5415.13 R87 2010 The fundamentals of marketing / HF5415.13 S4826 2004 市場管理 / HF5415.13 S637 2012 Marketing planning :

Includes bibliographical references and indexes.


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
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