Customer service : new rules for a social media world /
by
Shankman, Peter
.
Material type: 
BookPublisher: Indianapolis, Ind. : Que, c2011Description: ix, 189 p. : ill. ; 23 cm.ISBN: 9780789747099; 078974709X.Subject(s): Customer services | Internet marketing | Social media | Online social networks
Contents:
Putting together a social media team -- Examples of how it doesn't work (and what happens) -- Before the explosion: winning your customer -- Customer service is a way of life -- Social media damage control: stopping small problems from becoming big ones -- Making customer addicts online: best practices that work! -- Keeping the addiction going -- Monitoring your successes and failures -- Putting it all together: what did we learn?
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.5 S5194 2011 (Browse shelf) | Available | 00001097 |
Total holds: 0
Includes index.
Putting together a social media team -- Examples of how it doesn't work (and what happens) -- Before the explosion: winning your customer -- Customer service is a way of life -- Social media damage control: stopping small problems from becoming big ones -- Making customer addicts online: best practices that work! -- Keeping the addiction going -- Monitoring your successes and failures -- Putting it all together: what did we learn?
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG