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Ads, fads, and consumer culture : advertising's impact on American character and society /

by Berger, Arthur Asa.
Material type: materialTypeLabelBookPublisher: Lanham, [Md.] : Rowman & Littlefield, 2011Edition: 4th ed.Description: xxiii, 233 p. : ill. ; 23 cm.ISBN: 1442206683 (pbk.); 9781442206687 (pbk.); 1442206691; 9781442206694.Subject(s): Advertising -- United States | Popular culture -- United States | Consumer education -- United States
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection 		HF5823 B438 2011 (Browse shelf) Available 00001160
Total holds: 0

Includes bibliographical references (p. 215-223) and index.

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG