The Apple experience : the secrets of delivering insanely great customer service /
by
Gallo, Carmine
.
Material type: 
BookPublisher: New York : McGraw-Hill, c2012Edition: 1st ed.Description: 234 p. : ill. ; 24 cm.ISBN: 9780071793209 (alk. paper); 0071793208 (alk. paper).Subject(s): Customer services | Consumer satisfaction | Creative thinking
Contents:
Introduction: enriching lives -- Inspiring your internal customer -- Dream bigger -- Hire for smiles -- Cultivate fearless employees -- Build trust -- Foster a feedback loop -- Develop multitaskers -- Empower your team -- Serving your external customer -- Follow Apple's 5 steps of service -- Reset your customer's internal clock -- Sell the benefit -- Unleash your customer's inner genius -- Create wow moments -- Rehearse the script -- Deliver a consistent experience -- Setting the stage -- Eliminate the clutter -- Pay attention to design details -- Design multisensory moments -- Conclusion: the soul of Apple.
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HF5415.5 G356 2012 (Browse shelf) | Available | 00001171 |
Total holds: 0
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| HF5415.5 C662 2012 Consumer-brand relationships : | HF5415.5 D175 2013 The customer service solution : | HF5415.5 E895 2012 Powerful phrases for effective customer service : | HF5415.5 G356 2012 The Apple experience : | HF5415.5 G867 2013 Organizational schizophrenia : | HF5415.5 H47 1997 The service profit chain : | HF5415.5 H55 2012 Fans not customers : |
Introduction: enriching lives -- Inspiring your internal customer -- Dream bigger -- Hire for smiles -- Cultivate fearless employees -- Build trust -- Foster a feedback loop -- Develop multitaskers -- Empower your team -- Serving your external customer -- Follow Apple's 5 steps of service -- Reset your customer's internal clock -- Sell the benefit -- Unleash your customer's inner genius -- Create wow moments -- Rehearse the script -- Deliver a consistent experience -- Setting the stage -- Eliminate the clutter -- Pay attention to design details -- Design multisensory moments -- Conclusion: the soul of Apple.
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG