Branding your business [electronic resource] /
by Hammond, James; ProQuest (Firm).
Material type:
BookPublisher: London ; Philadelphia : Kogan Page, 2011Edition: Rev. ed.Description: x, 276 p. : ill.ISBN: ; .Subject(s): Branding (Marketing) -- Management | Consumer behavior | Brand name products -- Psychological aspects | Senses and sensation | Communication in marketing | Electronic booksOnline resources: Click to View
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Rev. ed. of: Branding your business : promoting your business, attracting customers and standing out in the market place. 2008.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG