Innovations in SMEs and conducting e-business [electronic resource] : technologies, trends and solutions /
by Cruz-Cunha, Maria Manuela; Varajao, Joao; ProQuest (Firm).
Material type:
BookPublisher: Hershey, Pa. : Business Science Reference, c2011Description: xxiv, 379 p. : ill. (some col.).ISBN: ; ; .Subject(s): Small business -- Technological innovations | Electronic commerce | Electronic booksOnline resources: Click to View
Contents:
Summary: "This book discusses the main issues, challenges, opportunities and solutions related to electronic business adoption with a special focus on SMEs, providing researchers, scholars, and professionals with some of the most advanced research developments, solutions and discussions of E-Business challenges, impacts and opportunities"--Provided by publisher.
section 1. Technological and organizational solutions -- section 2. Marketing strategies -- section 3. Semantic technologies -- section 4. Legal and security aspects.
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Includes bibliographical references and index.
section 1. Technological and organizational solutions -- section 2. Marketing strategies -- section 3. Semantic technologies -- section 4. Legal and security aspects.
"This book discusses the main issues, challenges, opportunities and solutions related to electronic business adoption with a special focus on SMEs, providing researchers, scholars, and professionals with some of the most advanced research developments, solutions and discussions of E-Business challenges, impacts and opportunities"--Provided by publisher.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Hong Kong Nang Yan College of Higher Education
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Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG