Normal view MARC view ISBD view

Essentials of services marketing /

by Wirtz, Jochen; Chew, Patricia; Lovelock, Christopher H.
Material type: materialTypeLabelBookPublisher: Singapore : Pearson Education South Asia Pte Ltd., 2012Edition: 2nd ed.Description: 679 p. : col. ill. ; 28 cm.ISBN: 9789810686185.Subject(s): Service industries -- Marketing
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection
HD9980.5 W57 2012 (Browse shelf) Available 00001738
Total holds: 0

Includes bibliographical references and indexes.


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG