Managing the China challenge : how to achieve corporate success in the People's Republic /
by Lieberthal, Kenneth.
Material type:
BookPublisher: Washington, D.C. : Brookings Institution Press, c2011Description: xviii, 149 p. : ill. ; 24 cm.ISBN: 9780815722045 (acid-free paper); 0815722044 (acid free paper).Subject(s): International business enterprises -- China | Business planning -- China | China -- Commercial policy | China -- Economic policy -- 2000-
Contents:
Summary: "Summarizes key challenges businesses face in doing business in China; discusses the roles of the state, including the Communist Party, and local officials in business ventures; and frames issues related to corporate strategy such as branding, human resources, government relations, product development, marketing, corporate social responsibility, and risk mitigation"--Provided by the publisher.
Where China wants to go -- Growth drivers and constraints -- The operating environment -- Necessary changes in MNC strategy -- Managing risks -- Looking to the future.
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
 Book |
Lee Yan Fong Library
Library Collection
Lee Yan Fong Library |
HD2910 L54 2011 (Browse shelf) | Available | 00005292 |
Total holds: 0
Includes bibliographical references (p. 133-141) and index.
Where China wants to go -- Growth drivers and constraints -- The operating environment -- Necessary changes in MNC strategy -- Managing risks -- Looking to the future.
"Summarizes key challenges businesses face in doing business in China; discusses the roles of the state, including the Communist Party, and local officials in business ventures; and frames issues related to corporate strategy such as branding, human resources, government relations, product development, marketing, corporate social responsibility, and risk mitigation"--Provided by the publisher.
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG