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The impact equation : are you making things happen or just making noise? /

by Brogan, Chris; Smith, Julien.
Material type: materialTypeLabelBookPublisher: New York : Portfolio/Penguin, 2012Description: xiv, 271 p. : ill. ; 24 cm.ISBN: 9781591844907; 1591844908.Subject(s): New products | Creative thinking | Internet marketing | Entrepreneurship | Social media
Contents:
Goals. Working with the impact equation -- Ideas. Contrast ; Articulation -- Platforms. Reach ; Exposure -- Network. Trust ; Echo, echo.
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection
HF5415.153 B75 2012 (Browse shelf) Available 00005785
Total holds: 0

Includes index.

Goals. Working with the impact equation -- Ideas. Contrast ; Articulation -- Platforms. Reach ; Exposure -- Network. Trust ; Echo, echo.


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
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