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Designing brand identity : an essential guide for the entire branding team
by Wheeler, Alina.
Edition: 3rd ed.Material type:  Book; Format:
print
bibliography
 ; Literary form:
not fiction
Publisher: Hoboken, N.J. : John Wiley & Sons, c2009Online Access: Table of contents Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD69 B7 W44 2009.
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Customers first : dominate your market by winning them over where it counts the most
by Bueno, Bolivar J.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1255 B84 2012.
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Brand Bible : the complete guide to building, designing, and sustaining brands
by Millman, Debbie.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Beverly, Mass. : Rockport Publishers, c2012Other title: Complete guide to building, designing, and sustaining brands.Online Access: Contributor biographical information | Publisher description | Sample text | Table of contents only Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1255 M548 2012.
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Positioning the brand : an inside-out approach
by Riezebos, H. J;
Grinten, Jaap van der.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.15 R544 2012.
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Designing brand identity : an essential guide for the whole branding team
by Wheeler, Alina.
Edition: 4th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Hoboken, N.J. : John Wiley & Sons, c2013Availability: Items available for loan: Lee Yan Fong Library (5). Location(s): Library Collection HD69 B7 W44 2013 c.3.
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