|
|
Marketing strategy and competitive positioning
by Hooley, Graham J;
Piercy, Nigel;
Nicoulaud, Brigitte.
Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York, NY : Pearson Financial Times/Prentice Hall, 2011Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.127 H66 2011.
Actions:
Add to cart (remove)
|
|