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Decoded : the science behind why we buy
by
Barden, Phil.
Material type:
Book
; Format:
print bibliography
; Literary form:
not fiction
Publisher:
Chichester, West Sussex, United Kingdom : John Wiley & Sons Ltd., 2013
Availability:
Items available for loan:
Lee Yan Fong Library (1).
Location(s):
Library Collection
HF5415.32 B37 2013.
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行銷前必修的購物心理學 : 徹底推翻被誤解的消費行為,揭開商品大賣的秘密
by
Barden, Phil; 蕭美慧; 林佳誼; 吳慧珍.
Edition:
初版.
Material type:
Book
; Format:
print
; Literary form:
not fiction
Publisher:
臺北市 : 商周出版, 2013
Other title:
徹底推翻被誤解的消費行為,揭開商品大賣的秘密.
Availability:
Items available for loan:
Lee Yan Fong Library (1).
Location(s):
Library Collection
HF545.32 B3712 2013.
Actions:
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(remove)
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Authors
Barden, Phil.
吳慧珍.
林佳誼.
蕭美慧.
Item types
Book
Locations
Library Collection
Series
新商業周刊叢書 ;
Topics
Consumer behavior.
Marketing
Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG