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Marketing 3.0 : from products to customers to the human spirit
by Kotler, Philip;
Kartajaya, Hermawan;
Setiawan, Iwan.
Material type:  Book; Format:
print
bibliography
 ; Literary form:
not fiction
Publisher: Hoboken, N.J. : Wiley, c2010Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 K68 2010.
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Principles of marketing : an Asian perspective
by Kotler, Philip.
Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Singapore : Pearson/Prentice-Hall, 2011, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 P659 2012.
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Marketing : an introduction
by Armstrong, Gary (Gary M.);
Kotler, Philip.
Edition: 11th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Upper Saddle River, N.J. : Pearson, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 K625 2013.
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