Lee Yan Fong Library Search for 'an:1425'

Marketing :

By Armstrong, Gary. . 1 v. (various pagings) ; 28 cm.. 9780273767183 (pbk.) | 0273767186 (pbk.)

Consumer behavior & marketing strategy /

By Peter, J. Paul.. . xix, 554 p. : 27 cm.. 9780073404769 (alk. paper) | 0073404764 (alk. paper) | 9780071267816 (pbk.) | 0071267816 (pbk.)

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Principles of contemporary marketing.

By Kurtz, David L.. . xxxvii, 662, [115] p. ; : , "International edition"--Cover. | Previous ed.: Contemporary marketing / Louis E. Boone, David L. Kurtz. 28 cm.. 9780538481779 (pbk.) | 0538481773 (pbk.)

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Marketing /

By Elliott, Greg.. . xxviii, 572 p. : 26 cm.. 9781742467214 (pbk)

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Essentials of marketing /

By Brassington, Frances.. . xvi, 608 p. 27 cm.. 9780273727644 (alk. paper)

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Essentials of marketing /

By Lamb, Charles W.. . xxiii, 648 p. : , Previous ed.: 2009. 28 cm.. 9780538478342 (pbk) | 0538478349 (pbk)

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Introduction to marketing :

By Palmer, Adrian.. . xxxi, 542 p. : 25 cm.. 9780199602131

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Marketing :

By Armstrong, Gary. . xxviii, 506, [111] p. : 28 cm.. 9780132744034 | 0132744031

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Marketing semiotics :

By Oswald, Laura.. . xii, 218 p. : 24 cm. 9780199566501 | 019956650X | 9780199566495 (hbk.) | 0199566496 (hbk.)

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Marketing in the round :

By Dietrich, Gini.. . 201 p.; , Includes index. 24 cm.. 9780789749178

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Marketing Strategy & Organization :

By Moenaert, Rudy.. . 302 p. : , At head of title on cover: Building sustainable business. 24 cm.. 9789020998573 | 9020998579

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Nonprofit marketing /

By Fortenberry, John L.. . xxiii, 291 p. ; 23 cm.. 9780763782610 (pbk.)

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Foundations of marketing /

By Pride, William M.. . xxiii, 550 p. : 28 cm.. 9781111580162 (pbk.) | 1111580162 (pbk.)

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Sales promotion :

By Mullin, Roddy.. . xviii, 262 p. : , Includes index. 24 cm.. 9780749457044 | 074945704X | 9780749460051 (ebk) | 0749460059 (ebk)

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Marketing strategy in play :

By Hill, Mark E.,. . x, 68 p. : 23 cm.. 9781606491492

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Marketing IT products and services /

By Keyes, Jessica,. . xviii, 324 p. : 25 cm.. 9781439803196 (hardcover : alk. paper) | 1439803196 (hardcover : alk. paper)

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Pricing for profit :

By Furtwengler, Dale.. . xii, 217 p. ; 24 cm.. 9780814415177 | 0814415172

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Everything I know about marketing I learned from Google /

By Goldman, Aaron,. . x, 341 p. : , Includes index. 24 cm.. 9780071742894 (alk. paper)

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Manager's guide to marketing, advertising, and publicity /

By Callen, Barry.. . xviii, 250 p. : , Includes index. 23 cm.. 9780071627962 (pbk.) | 0071627960 (pbk.)

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The marketing plan :

By Luther, William M.. . xi, 292 p. : 23 cm.. 9780814416938 | 0814416934

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市場學概論 :

. xii, 349 p. : 24 cm.. 9629960338 | 9789629960339

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Marketing /

By Kerin, Roger A.. . li, 745 p. : 29 cm.. 9780078028892 (acidfree paper) | 0078028892 (acidfree paper)

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Marketing demystified :

By Anselmo, Donna.. . xix, 379 p. : , Includes index. 24 cm.. 9780071713917 (pbk.) | 0071713913 (pbk.)

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Marketing myopia /

By Levitt, Theodore,. . v, 90 p. ; , Originally published in Harvard Business Review, 2004. 17 cm.. 9781422126011 | 1422126013

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Marketing lessons from the Grateful Dead :

By Scott, David Meerman.. . xxv, 163 p. : 19 cm.. 9780470900529 | 0470900520

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Marketing 3.0 :

By Kotler, Philip.. . xv, 188 p. : 24 cm.. 9780470598825 (hbk.) | 0470598824 (hbk.)

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