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Manager's guide to social media /

by Klososky, Scott.
Material type: materialTypeLabelBookSeries: Briefcase book: Publisher: New York : McGraw-Hill, c2011Description: xiii, 193 p. : ill. ; 23 cm.ISBN: 9780071754330 (alk. paper); 0071754334 (alk. paper).Subject(s): Personal Internet use in the workplace | Social media | Information technology -- Management | Management -- Social aspects
Contents:
Social technologies: an introduction -- Social technology and the organization -- Setting the tone: social tech from a leadership perspective -- Managing the use of social tools -- Selecting the best social tech tools -- Managing your online reputation -- Building rivers of information -- Managing the organizational voice -- Social tools and virtual teams -- Managing social tech by the numbers -- Integrating social tech with velocity -- The future of managing social tech.
Item type Location Call number Status Date due Barcode Item holds
Book Book
Lee Yan Fong Library

Lee Yan Fong Library

Library Collection
HF5549.5 P39 K56 2011 (Browse shelf) Available 00006265
Total holds: 0

Includes index.

Social technologies: an introduction -- Social technology and the organization -- Setting the tone: social tech from a leadership perspective -- Managing the use of social tools -- Selecting the best social tech tools -- Managing your online reputation -- Building rivers of information -- Managing the organizational voice -- Social tools and virtual teams -- Managing social tech by the numbers -- Integrating social tech with velocity -- The future of managing social tech.


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