Nontraditional media in marketing and advertising

by Blakeman, Robyn.

Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Thousand Oaks, California : SAGE Publications, [2014], ©2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415 B455697 2014. Actions: Add to cart
Global marketing and advertising : understanding cultural paradoxes

by Mooij, Marieke K. de.

Edition: Fourth edition.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Thousand Oaks, California : SAGE Publications, Inc., [2014]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.127 M66 2014. Actions: Add to cart

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