Lee Yan Fong Library Search for 'su:"Communication in marketing." and su-to:Communication in marketing.'

Marketing communications :

By Fill, Chris,. . xxxvi, 724 p. : 27 cm.. 9781292092614

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You, Inc. :

By Beckwith, Harry,. . xx, 316 p. ; 20 cm.. 9780446578219

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Marketing communications :

By Fill, Chris.. . xliii, 820 pages : 27 cm.. 9780273770541 | 0273770543

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People make a difference :

. 254 p. : 23 cm. . 9789881233318 (pbk.)

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Spin sucks :

By Dietrich, Gini.. . vii, 154 p. : 23 cm.. 9780789748867 (pbk) | 078974886X (pbk)

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Principles of integrated marketing communications /

By Ang, Lawrence,. . xii, 401p. ; 26 cm.. 9781107649187 (pbk.) | 1107649188 (pbk.)

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You, Inc. :

By Beckwith, Harry,. . xviii, 316 p. ; 20 cm.. 9780446695817 (pbk.) | 0446695815 (pbk.)

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Integrated advertising, promotion, and marketing communications /

By Clow, Kenneth E.. . xviii, 445 p. : 28 cm.. 9780132538961 (pbk. : alk. paper) | 0132538962

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Integrated advertising, promotion and marketing communications /

By Clow, Kenneth E.. . 480 p. ; 28 cm.. 9780273786986 (pbk.) | 0273786989 (pbk.)

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Advertising, promotion, and other aspects of integrated marketing communications /

By Shimp, Terence A.. . xxii, 729 p. : , Previous ed. published in 2010. 29 cm.. 9781111580216 (hbk) | 1111580219 (hbk)

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廣告傳播 =

By 蕭湘文.. . xii, 374p. : 23 cm.. 9789868431775

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Marketing semiotics :

By Oswald, Laura.. . xii, 218 p. : 24 cm. 9780199566501 | 019956650X | 9780199566495 (hbk.) | 0199566496 (hbk.)

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Go logo! a handbook to the art of global branding :

By Cato, Mac.. . 208 p. : 27 cm.. 9781592535170 | 1592535178

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The fundamentals of marketing /

By Russell, Edward.. . 191 p. : 23 cm.. 9782940373727 (pbk)

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Integrated brand marketing and measuring returns

. xviii, 181 p. :

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Branding your business

By Hammond, James,. . x, 276 p. : , Rev. ed. of: Branding your business : promoting your business, attracting customers and standing out in the market place. 2008.

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Marketing communications

By Smith, P. R.. . xviii, 483 p. : , Includes index.

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The fundamentals of marketing

By Russell, Edward.. . 191 p. :

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Search engine marketing

By Ramos, Andreas.. . xx, 267 p. , Includes index.

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Marketing communications :

By Pelsmacker, Patrick de,. Harlow, England : Financial Times Prentice Hall, An imprint of Pearson Education, 2007 . 1 online resource (629 pages) 9781281552488 (e-book)

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