The branded mind [electronic resource] : what neuroscience really tells us about the puzzle of the brain and the brand

by Du Plessis, Erik. -- ProQuest (Firm)

Material type: book Book; Format: electronic available online remote bibliography bibliography; Literary form: not fiction Publisher: London ; Philadelphia : Kogan Page, c2011Online Access: Click to View Availability: No items available Actions: Add to cart
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Branding your business [electronic resource]

by Hammond, James. -- ProQuest (Firm)

Edition: Rev. ed.Material type: book Book; Format: electronic available online remote bibliography bibliography; Literary form: not fiction Publisher: London ; Philadelphia : Kogan Page, 2011Online Access: Click to View Availability: No items available Actions: Add to cart
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Brand failures [electronic resource] : the truth about the 100 biggest branding mistakes of all time

by Haig, Matt. -- ProQuest (Firm)

Edition: 2nd ed.Material type: book Book; Format: electronic available online remote bibliography bibliography; Literary form: not fiction Publisher: London ; Philadelphia : Kogan Page, 2011Online Access: Click to View Availability: No items available Actions: Add to cart
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Creative B2B branding (no, really) [electronic resource] : building a creative brand in a business world

by McKee, Scot. -- ProQuest (Firm)

Material type: book Book; Format: electronic available online remote; Literary form: not fiction Publisher: Oxford : Goodfellow Publishers, c2010Online Access: Click to View Availability: No items available Actions: Add to cart
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Packaging the brand : the relationship between packaging design and brand identity

by Ambrose, Gavin; Harris, Paul.

Material type: book Book; Format: available online remote bibliography bibliography; Literary form: not fiction Online Access: Click to View Availability: No items available Actions: Add to cart
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Basics interior design [electronic resource] : retail design

by Mesher, Lynne. -- ProQuest (Firm)

Material type: book Book; Format: electronic available online remote bibliography bibliography; Literary form: not fiction Publisher: Switzerland : AVA Publishing, 2010Online Access: Click to View Availability: No items available Actions: Add to cart
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Fundamentals of creative advertising [electronic resource] : an introduction to branding

by Barfoot, Caroline; Burtenshaw, Ken; Mahon, Nic. -- ProQuest (Firm)

Material type: book Book; Format: electronic available online remote; Literary form: not fiction Publisher: Lausanne, Switzerland : AVA Academia, 2006Online Access: Click to View Availability: No items available Actions: Add to cart
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Brand-driven innovation [electronic resource] : strategies for development and design

by Abbing, Erik Roscam. -- ProQuest (Firm)

Material type: book Book; Format: electronic available online remote bibliography bibliography; Literary form: not fiction Publisher: Lausanne, Switzerland : AVA Pub. SA, 2010Online Access: Click to View Availability: No items available Actions: Add to cart
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Hong Kong Nang Yan College of Higher Education
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