International marketing

by Cateora, Philip R; Gilly, Mary C; Graham, John L.

Edition: 16th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill Irwin, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF1416 C375 2013. Actions: Add to cart
International marketing

by Cateora, Philip R; Gilly, Mary C; Graham, John L; Money, R. Bruce (Richard Bruce).

Edition: 17th ed.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: New York : McGraw-Hill Education, c2016Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF1416 C375 2016. Actions: Add to cart

Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG