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How to Market and Sell Your Art, Music, Photographs, & Handmade Crafts Online : Turn Your Hobby into a Cash Machine.

by Rowley, Lee.
Material type: materialTypeLabelBookDescription: 1 online resource (290 pages).ISBN: 9781601381545; .Subject(s): Electronic commerce.;Handicraft -- Marketing.;Internet marketing.;Selling -- Handicraft | Electronic booksOnline resources: Click to View
Contents:
marketartcover1 -- Table Of Contents -- Introduction -- Ch.1 Why Sell Online? -- Ch.2 The Basics: What You Will Need To Sell Your Products Online -- Ch.3 Creating A Web Site: Establishing Your Presence In The Virtual World -- Ch.4 Content, Content, Content: Attracting Visitors To Your Web Site -- Ch.5 Link Building -- Ch.6 Outsourcing: What To Do If You Are Not A Writer -- Ch.7 Getting Your Web Site Into Search Engines &amp -- Directories -- Ch.8 Software &amp -- Web Services For Running Your Business: The Tools Of Success -- Ch.9 Using Online Social Marketing To Build Your Clientele -- Ch.10 Email &amp -- Newsletter Marketing -- Ch.11 Using Ebay Auctions To Promote &amp -- Sell Your Art -- Ch.12 Selling Your Art Online: Your Oqn Virtual Gallery -- Ch.13 Selling Your Handmade Crafts Online: Marketing Your Unique Creations -- Ch.14 Selling Your Music Online: Bringing Your Music To The Masses -- Ch.15 Selling Your Photographs Online Meeting The Demnad For Unique Images -- Ch.16 Payment, Packaging, &amp -- Shipping Considerations -- Conclusion -- Appendix A: Resources -- Appendix B: Case Studies -- Author Deication &amp -- Biography -- Glossary -- Index -- marketart -- marketartcover2.
Summary: You are creative, you are an artist or a photographer, you have a hobby or craft, something you absolutely love to do, and you are good at it. But you may be asking yourself, How do I market my work? How do I turn this into a real money making business? The answer lies between the covers of this new book. You will learn the steps you need to take to successfully sell your artwork or crafts even if you have no experience with marketing and even if you hate to sell. As with many other business segments, the Internet and technology have opened up the world and made it your marketplace. You and I, working from the comfort of home, are now on an even playing field with the largest retailers. This groundbreaking and exhaustively researched new book will provide everything you need to know to get your marketing message into the hands of your customers. You will learn about online galleries, designing your Web site cyber stores, arts and crafts search engines, publicity sources, online forums, auction sites, online marketing, e-mail marketing, and search engine marketing. You also will learn of over 300 Web sites on which you can sell your artwork, music, or crafts. This specialized book will demonstrate, step by step, how to inexpensively market and promote your artwork easily and, most important, profitably. You will learn how to quickly find new customers and keep existing ones buying more by using technology and low cost marketing devices that take little or no time on your part. You will learn to develop a marketing plan using hundreds of practical marketing ideas that will help you disseminate your artwork all over the world. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource forSummary: non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed. This Atlantic Publishing eBook was professionally written, edited, fact checked, proofed and designed. The print version of this book is 288 pages and you receive exactly the same content. Over the years our books have won dozens of book awards for content, cover design and interior design including the prestigious Benjamin Franklin award for excellence in publishing. We are proud of the high quality of our books and hope you will enjoy this eBook version.
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marketartcover1 -- Table Of Contents -- Introduction -- Ch.1 Why Sell Online? -- Ch.2 The Basics: What You Will Need To Sell Your Products Online -- Ch.3 Creating A Web Site: Establishing Your Presence In The Virtual World -- Ch.4 Content, Content, Content: Attracting Visitors To Your Web Site -- Ch.5 Link Building -- Ch.6 Outsourcing: What To Do If You Are Not A Writer -- Ch.7 Getting Your Web Site Into Search Engines & -- Directories -- Ch.8 Software & -- Web Services For Running Your Business: The Tools Of Success -- Ch.9 Using Online Social Marketing To Build Your Clientele -- Ch.10 Email & -- Newsletter Marketing -- Ch.11 Using Ebay Auctions To Promote & -- Sell Your Art -- Ch.12 Selling Your Art Online: Your Oqn Virtual Gallery -- Ch.13 Selling Your Handmade Crafts Online: Marketing Your Unique Creations -- Ch.14 Selling Your Music Online: Bringing Your Music To The Masses -- Ch.15 Selling Your Photographs Online Meeting The Demnad For Unique Images -- Ch.16 Payment, Packaging, & -- Shipping Considerations -- Conclusion -- Appendix A: Resources -- Appendix B: Case Studies -- Author Deication & -- Biography -- Glossary -- Index -- marketart -- marketartcover2.

You are creative, you are an artist or a photographer, you have a hobby or craft, something you absolutely love to do, and you are good at it. But you may be asking yourself, How do I market my work? How do I turn this into a real money making business? The answer lies between the covers of this new book. You will learn the steps you need to take to successfully sell your artwork or crafts even if you have no experience with marketing and even if you hate to sell. As with many other business segments, the Internet and technology have opened up the world and made it your marketplace. You and I, working from the comfort of home, are now on an even playing field with the largest retailers. This groundbreaking and exhaustively researched new book will provide everything you need to know to get your marketing message into the hands of your customers. You will learn about online galleries, designing your Web site cyber stores, arts and crafts search engines, publicity sources, online forums, auction sites, online marketing, e-mail marketing, and search engine marketing. You also will learn of over 300 Web sites on which you can sell your artwork, music, or crafts. This specialized book will demonstrate, step by step, how to inexpensively market and promote your artwork easily and, most important, profitably. You will learn how to quickly find new customers and keep existing ones buying more by using technology and low cost marketing devices that take little or no time on your part. You will learn to develop a marketing plan using hundreds of practical marketing ideas that will help you disseminate your artwork all over the world. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for

non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed. This Atlantic Publishing eBook was professionally written, edited, fact checked, proofed and designed. The print version of this book is 288 pages and you receive exactly the same content. Over the years our books have won dozens of book awards for content, cover design and interior design including the prestigious Benjamin Franklin award for excellence in publishing. We are proud of the high quality of our books and hope you will enjoy this eBook version.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2019. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.


Hong Kong Nang Yan College of Higher Education
Lee Yan Fong Library
325-329 Lai Chi Kok Road, Shamshuipo, Kowloon, HONG KONG