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Marketing channels
by Kumar, Dinesh.
Material type:  Book; Format:
print
Publisher: New Delhi : Oxford University Press, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.129 K86 2012.
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The media handbook : a complete guide to advertising media selection, planning, research, and buying
by Katz, Helen E.
Edition: Fifth edition.Material type: Book; Format:
print
bibliography
 ; Literary form:
not fiction
Publisher: New York : Routledge, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5826.5 K38 2014.
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Marketing communications : brands, experiences and participation
by Fill, Chris.
Edition: Sixth edition.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Harlow, England : Pearson, 2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.123 F55 2013.
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Marketing communications : discovery, creation and conversations
by Fill, Chris;
Turnbull, Sarah.
Edition: 7th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Harlow, England : Pearson Education Limited, 2016Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.123 F55 2016.
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Distribution channels [electronic resource] : understanding and managing channels to market
by Dent, Julian.
-- ProQuest (Firm) Edition: 2nd ed.Material type: Book; Format:
electronic
available online
 ; Literary form:
not fiction
Publisher: London ; Philadelphia : Kogan Page, c2011Online Access: Click to View Availability: No items available
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