Lee Yan Fong Library Search for 'su:"Marketing." and su-to:Marketing'

Principles of direct, database and digital marketing /

By Tapp, Alan.. . xiv, 559 p. ; 25 cm.. 9780273756507

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Digital marketing /

By Chaffey, Dave,. . xxx, 577 p. : , Earlier editions published as: Internet marketing : strategy, implementation, and practice. 27 cm.. 9781292241579

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Social media ROI :

By Blanchard, Olivier. . xvi, 292 p. : 24 cm.. 9780789747419 | 0789747413

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訂價背後的心理學 :

By Caldwell, Leigh.. . 283 p. ; , Translation of: The psychology of price : how to use price to increase demand, profit and customer satisfaction / Leigh Caldwell. Richmond : Crimson, 2012. 24 cm.. 9789866037764 (pbk.)

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與麥瑞琼, 雲何婉薇及林文傑對談藝術, 品味與品牌 =

. 1 videodisc : 4 3/4 in..

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Principles of marketing :

By Kotler, Philip.. . xxiv, 750 p. : 28 cm.. 9781292089669 | 1292089660

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文化創意產業、品牌與行銷策略 :

. viii, 343 p. : 23 cm.. 9789866377563 | 9866377563

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The internet challenge :

. 32 p. ; , "The Hong Kong Confederation of Insurance Broker held its 13th Annual Conference on 3rd November 2016"--Preface. | Cover title. 21 cm.. 9789881407924

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Global marketing /

By Hollensen, Svend,. . xliv, 825 p. : 27 cm.. 9781292100111 | 1292100117

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International marketing /

By Cateora, Philip R.. . xxxiii, 662 p. : 28 cm.. 1259253066 | 9781259253065

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Marketing communications :

By Fill, Chris,. . xxxvi, 724 p. : 27 cm.. 9781292092614

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Internet marketing research :

By Forrest, Edward.. . x, 250 p. : 24 cm.. 0074705989 | 9780074705988

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Successful publishing in scholarly journals /

By Thyer, Bruce A.. . viii, 127 p. ; 23 cm.. 0803948360 | 0803948379

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You, Inc. :

By Beckwith, Harry,. . xx, 316 p. ; 20 cm.. 9780446578219

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中國內銷實戰攻略 :

. 240 p. : 26 cm..

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Marketing communications :

By Fill, Chris.. . xliii, 820 pages : 27 cm.. 9780273770541 | 0273770543

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超讚! :

By Kerpen, Dave.. . 282 p. : , Translation of: Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks). 21 cm.. 9789881550323 | 9881550327

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Consumer behavior /

By Schiffman, Leon G.. . xxvii, 464 pages : , Revised edition. 29 cm.. 0132544369 (hbk.) | 9780132544368 (hbk.)

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Services marketing :

By Hoffman, K. Douglas.. . xv, 461 p. : , Includes index. 26 cm.. 9781439039397 | 1439039399

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Humanizing big data :

By Strong, Colin. . x, 212 pages ; 24 cm.. 9780749472115 | 0749472111

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The marketing/accounting interface /

. x, 218 p. : , "This book is a reproduction of the Journal of marketing management, volume 24, issues 7-8."--T.p. verso. 26 cm.. 9780415628860

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People make a difference :

. 254 p. : 23 cm. . 9789881233318 (pbk.)

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Spin sucks :

By Dietrich, Gini.. . vii, 154 p. : 23 cm.. 9780789748867 (pbk) | 078974886X (pbk)

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Demarketing /

. xvi, 222 pages : 25 cm. 9780415816472 (hardback) | 0415816475 (hardback) | 9780415816489 (pbk.) | 0415816483 (pbk.)

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Digital branding :

By Rowles, Daniel,. . xi, 220 pages : 24 cm. 9780749469955 (paperback) | 0749469951 (paperback)

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Social media audits :

By Gattiker, Urs E.,. . xvi, 293 pages ; 24 cm.. 9781843347453 (paperback) | 1843347458 (paperback)

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SEO made easy :

By Bailyn, Evan.. 2014 . ix, 243 pages : 23 cm. 0789751232 | 9780789751232

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Neuromarketing :

By Żurawicki, Leon.. . xx, 273 p. : 24 cm.. 9783540778288 (hbk.) | 3540778284 (hbk.)

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Branded component strategies :

By Worm, Stefan.. . xv, 224 p. : 21 cm.. 9783834919199 (pbk.) | 3834919195 (pbk.)

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Viral marketing :

By Nelson-Field, Karen,. . xiii, 114 pages ; 23 cm. 9780195527988 (paperback) | 0195527984 (paperback)

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Neuromarketing :

By Renvoisé, Patrick.. . xii, 243 p. : , Rev. ed. of the English ed. with title: Neuromarketing. 2002-2005. | An earlier English ed. also published with title: Selling to the old brain. 2002-2003. 24 cm.. 9780785226802 | 078522680X | 9781595551351 (IE) | 1595551352 (IE)

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Marketing mistakes and successes /

By Hartley, Robert F.,. 2014 . viii, 408 pages : 23 cm. 9781118078464 (pbk.) | 1118078462 (pbk.)

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The buying brain :

By Pradeep, A. K.,. . xii, 252 p. : 24 cm.. 9780470601778 (cloth) | 0470601779 (cloth)

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Convert every click :

By Rabhan, Benji,. 2013 . xv, 224 pages : , Includes index. 23 cm. 9781118759677 (pbk.) | 1118759672 (pbk.)

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Contemporary brand management /

By Johansson, Johny K.,. . xi, 259 pages ; 24 cm. 9781452242873 (pbk.) | 1452242879 (pbk.)

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The branded mind :

By Du Plessis, Erik.. . xvii, 251 p. : 25 cm.. 9780749461256 | 074946125X | 9780749462987 (E-ISBN) | 0749462981 (E-ISBN)

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The consumer mind :

By Martinez, Pepe,. . 178 p. ; 23 cm.. 9780749465704 | 0749465700 | 9780749465711 (ebook) | 0749465719 (ebook)

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Social marketing :

By Hastings, Gerard. . xxiv, 526 pages : 26 cm. 9780415683722 (hardback) | 0415683726 (hardback) | 9780415683739 (pbk.) | 0415683734 (pbk.)

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The media handbook :

By Katz, Helen E.,. 2014 . xii, 232 pages ; 23 cm.. 9780415856713 (pbk.) | 041585671X (pbk.) | 9780415856720 (hardback) | 0415856728 (hardback)

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Instagram power :

By Miles, Jason,. . xx, 232 pages : , Includes index. 23 cm. 9780071827003 (pbk. : alk. paper) | 0071827005 (pbk. : alk. paper)

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The art of social selling :

By Belew, Shannon.. . xvi, 267 pages : 23 cm. 9780814433324 | 0814433324

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Principles & practice of marketing /

By Blythe, Jim,. . xxvii, 772 pages ; 27 cm. 9781446273999 (hbk.) | 1446273997 (hbk.) | 9781446274002 (pbk.) | 1446274004 (pbk.)

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Global marketing and advertising :

By Mooij, Marieke K. de,. . xx, 395 pages ; 26 cm. 9781452257174 | 1452257175

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Principles of integrated marketing communications /

By Ang, Lawrence,. . xii, 401p. ; 26 cm.. 9781107649187 (pbk.) | 1107649188 (pbk.)

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The like economy :

By Carter, Brian,. . xv, 312 p. : 23 cm.. 9780789751362 (pbk.) | 0789751364 (pbk.)

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The invisible sale :

By Martin, Tom. . xi, 258 pages. ; 23 cm. 9780789751355 (pbk.) | 0789751356 (pbk.)

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YouTube marketing power :

By Miles, Jason,. . xvii, 231 pages : , Includes index. 23 cm. 9780071830546 (pbk.) | 0071830545 (pbk.)

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Branding the nation :

By Aronczyk, Melissa.. 2013 . xiii, 226 pages : 24 cm. 9780199752164 (hardcover : alk. paper) | 0199752168 (hardcover : alk. paper) | 9780199752171 (pbk. : alk. paper) | 0199752176 (pbk. : alk. paper)

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Don't brand my public space! :

. 286 pages : , Title from cover. | "A project of the research series by Design2context"--Colophon 24 cm. 9783037783481 (English edition : pbk.) | 3037783486 (English edition : pbk.)

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Neuromarketing in action :

By Georges, Patrick M.. . ix, 270 pages : 24 cm. 9780749469276 (pbk.) | 0749469277 (pbk.)

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Lee Yan Fong Library Search for 'su:"Marketing." and su-to:Marketing'

Principles of direct, database and digital marketing /

Digital marketing /

Social media ROI :

訂價背後的心理學 :

與麥瑞琼, 雲何婉薇及林文傑對談 藝術, 品味與品牌 =

Principles of marketing :

文化創意產業、品牌與行銷策略 :

The internet challenge :

Global marketing /

International marketing /

Marketing communications :

Internet marketing research :

Successful publishing in scholarly journals /

You, Inc. :

中國內銷實戰攻略 :

Marketing communications :

超讚! :

Consumer behavior /

Services marketing :

Humanizing big data :

The marketing/accounting interface /

People make a difference :

Spin sucks :

Demarketing /

Digital branding :

Social media audits :

SEO made easy :

Neuromarketing :

Branded component strategies :

Viral marketing :

Neuromarketing :

Marketing mistakes and successes /

The buying brain :

Convert every click :

Contemporary brand management /

The branded mind :

The consumer mind :

Social marketing :

The media handbook :

Instagram power :

The art of social selling :

Principles & practice of marketing /

Global marketing and advertising :

Principles of integrated marketing communications /

The like economy :

The invisible sale :

YouTube marketing power :

Branding the nation :

Don't brand my public space! :

Neuromarketing in action :

與麥瑞琼, 雲何婉薇及林文傑對談藝術, 品味與品牌 =