Lee Yan Fong Library Search for 'su:"Relationship marketing." and su-to:Relationship marketing.'

Consumer-brand relationships :

. xxvi, 424 p. : 24 cm.. 9780415783033 (hardback) | 0415783038 (hardback) | 9780415783132 (pbk) | 0415783135 (pbk) | 9780203128794 (ebk) | 0203128796 (ebk)

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Proactive selling :

By Miller, William,. . xvii, 238 p. : , Includes index. 23 cm.. 9780814431924 | 0814431925

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Brand advocates :

By Fuggetta, Rob.. . xx, 283 p. : , Includes index. 24 cm.. 9781118336038 (hardback) | 1118336038 (hardback)

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The book of business awesome :

By Stratten, Scott.. . ix, 123, 127 p. ; , Two titles bound back to back and inverted. 24 cm.. 9781118315224 | 1118315227

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From Business Cards to Business Relationships :

By Graham, Allison.. . 272 p., , Description based upon print version of record. 22 cm.. 9781118364239

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UnMarketing :

By Stratten, Scott.. . xiv, 251 p. ; , Includes index. 23 cm.. 9781118176283 (pbk.) | 1118176286 (pbk.)

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E-commerce relationship marketing

. 61 p.

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Up close and personal?

By Gamble, Paul.. . xii, 428 p. :

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Relationship marketing

By Christopher, Martin.. . xvi, 242 p. : , Previous ed.: 1991.

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Total relationship marketing

By Gummesson, Evert,. . xiv, 376 p. : , Previous ed.: 2002. | "Marketing management, relationship strategy, CRM, and a new dominant logic for the value-creating network economy."

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Relationship Marketing.

By Egan, John.. Harlow : Pearson Education UK, 2011 . 1 online resource (329 pages) 9780273737827

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