The media handbook : a complete guide to advertising media selection, planning, research, and buying

by Katz, Helen E.

Edition: Fifth edition.Material type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: New York : Routledge, 2014Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5826.5 K38 2014. Actions: Add to cart
Crisis communications [electronic resource] : a casebook approach

by Fearn-Banks, Kathleen. -- ProQuest (Firm)

Edition: 4th ed.Material type: book Book; Format: electronic available online remote bibliography bibliography; Literary form: not fiction Publisher: New York : Routledge, 2010Online Access: Click to View Availability: No items available Actions: Add to cart
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