| 000 | 01081nam a22003017a 4500 | ||
|---|---|---|---|
| 003 | NY | ||
| 005 | 20180412173157.0 | ||
| 008 | 150921s2013 ch a 000 0 chi d | ||
| 020 | _a9789862724828 | ||
| 040 |
_aJJ _bchi _cTAE _eccr |
||
| 041 | 1 |
_achi _heng |
|
| 050 |
_aHF545.32 _bB3712 2013 |
||
| 100 | 1 | _aBarden, Phil. | |
| 240 | 1 | 0 |
_aDecoded : the dcience behind why we buy. _lChinese |
| 245 | 1 | 0 |
_a行銷前必修的購物心理學 : _b徹底推翻被誤解的消費行為,揭開商品大賣的秘密 / _c菲爾.巴丹(Phil Barden)著 : 蕭美慧, 林佳誼, 吳慧珍合譯. |
| 246 | 3 | 0 | _a徹底推翻被誤解的消費行為,揭開商品大賣的秘密 |
| 250 | _a初版. | ||
| 260 |
_a臺北市 : _b商周出版, _c2013. |
||
| 300 |
_a293 p. : _bcol. ill. ; _c21 cm. |
||
| 490 | 0 |
_a新商業周刊叢書 ; _v523 |
|
| 500 | _aTranslation of : Decoded : the dcience behind why we buy | ||
| 650 | 0 | _aConsumer behavior. | |
| 650 | 0 |
_aMarketing _xPsychological aspects. |
|
| 700 | 1 | _a蕭美慧. | |
| 700 | 1 | _a林佳誼. | |
| 700 | 1 | _a吳慧珍. | |
| 942 |
_2lcc _cBK |
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| 999 |
_c14944 _d14944 |
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