000 01159cam a22003254a 4500
001 13057250
003 OSt
005 20161205143317.0
008 030114s2003 nyua 001 0 eng
010 _a 2003100493
020 _a082305862X (pbk.)
020 _z082305682X
035 _a(DLC) 2003100493
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHD69 B7
_bV35 2003
082 0 0 _a658.8/27
_222
100 1 _aVaid, Helen.
_91526
_0(local)40333
245 1 0 _aBranding :
_b[brand strategy, design, and implementation of corporate and product identity] /
_cHelen Vaid.
250 _a1st ed.
260 _aNew York, N.Y. :
_bWatson-Guptill,
_c2003.
300 _a192 p. :
_bcol. ill. ;
_c24 cm.
440 0 _aDesign directories
_91527
_0(local)40334
500 _aIncludes index.
650 0 _aBranding (Marketing)
_91374
_0(local)30301
650 0 _aBrand name products
_xManagement.
_91528
_0(local)27869
906 _a7
_bcbc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
942 _2lcc
_cBK
_n0
955 _apc24 2003-01-14
_apv11 2003-05-07 to SSCD
_ase00 2003-05-13
_ise45 2003-06-20
_asb18 2003-08-18 c. 2 to BCCD
_aaa23 2003-08-25
_ajb00 2007-03-23
999 _c2374
_d2374