| 000 | 00976cam a2200289 a 4500 | ||
|---|---|---|---|
| 001 | 2012020780 | ||
| 003 | DLC | ||
| 005 | 20170914163615.0 | ||
| 008 | 120521t20162016ph a b 001 0 eng d | ||
| 020 | _a1259253066 | ||
| 020 | _a9781259253065 | ||
| 040 |
_aDLC _beng _cDLC _dYDXCP |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF1416 _bC375 2016 |
| 100 | 1 |
_aCateora, Philip R. _0(local)30802 |
|
| 245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, Mary C. Gilly, John L. Graham, R. Bruce Money. |
| 250 | _a17th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Education, _cc2016. |
||
| 300 |
_axxxiii, 662 p. : _bcol. ill. ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aExport marketing. _0(local)30803 |
|
| 650 | 0 |
_aInternational business enterprises. _0(local)30737 |
|
| 700 | 1 |
_aGilly, Mary C. _0(local)30804 |
|
| 700 | 1 |
_aGraham, John L. _0(local)30805 |
|
| 700 | 1 |
_aMoney, R. Bruce _q(Richard Bruce), _eauthor. |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c24694 _d24694 |
||