000 | 01348cam a2200349 a 4500 | ||
---|---|---|---|
001 | 17001692 | ||
003 | OSt | ||
005 | 20161206175510.0 | ||
008 | 111017s2013 nyuab b 001 0 eng | ||
010 | _a 2011042361 | ||
020 | _a9780078029271 (pbk. : alk. paper) | ||
020 | _a0078029279 (pbk. : alk. paper) | ||
020 | _a9780071318204 | ||
035 | _a(OCoLC)ocn757935769 | ||
040 |
_aDLC _beng _cDLC _dYDX _dYDXCP _dCDX _dBWX _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF1416 _bA47 2013 |
082 | 0 | 0 |
_a658.8/4 _223 |
100 | 1 |
_aAlon, Ilan. _0(local)31662 |
|
245 | 1 | 0 |
_aGlobal marketing : _bcontemporary theory, practice, and cases / _cIlan Alon, Eugene Jaffe, with Donata Vianelli. |
260 |
_aNew York : _bMcGraw-Hill/Irwin, _cc2013. |
||
300 |
_axxi, 602 p. : _bill., maps ; _c26 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aExport marketing. _0(local)30803 |
|
650 | 0 |
_aExport marketing _vCase studies. _0(local)32902 |
|
700 | 1 |
_aJaffe, Eugene D. _0(local)32903 |
|
700 | 1 |
_aVianelli, Donata. _0(local)32904 |
|
856 | 4 | 2 |
_3Publisher description _uhttp://catdir.loc.gov/catdir/enhancements/fy1205/2011042361-d.html |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK |
||
955 |
_bxj07 2011-10-17 _ixj07 2011-10-17 (telework) to Dewey _axn02 2012-03-22 1 copy rec'd., to CIP ver. |
||
999 |
_c2921 _d2921 |