000 | 02976nam a2200469 a 4500 | ||
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001 | EBC668359 | ||
003 | MiAaPQ | ||
006 | m o d | | ||
007 | cr cn||||||||| | ||
008 | 091030s2010 nyuad sb 001 0 eng d | ||
010 | _z 2009045729 | ||
020 | _z9781848728103 | ||
020 | _z9781848728110 | ||
020 | _z020385294X (master e-book) | ||
020 | _z9780203852941 (e-book) | ||
035 | _a(MiAaPQ)EBC668359 | ||
035 | _a(Au-PeEL)EBL668359 | ||
035 | _a(CaPaEBR)ebr10452719 | ||
035 | _a(CaONFJC)MIL304488 | ||
035 | _a(OCoLC)707068699 | ||
040 |
_aMiAaPQ _cMiAaPQ _dMiAaPQ |
||
050 | 4 |
_aHF5415.332.O43 _bA385 2010 |
|
082 | 0 | 4 |
_a658.8/340846 _222 |
245 | 0 | 4 |
_aThe aging consumer _h[electronic resource] : _bperspectives from psychology and economics / _cedited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon. |
260 |
_aNew York : _bTaylor & Francis, _c2010. |
||
300 |
_axxi, 301 p. : _bill. |
||
490 | 1 | _aMarketing and consumer psychology series | |
504 | _aIncludes bibliographical references and indexes. | ||
505 | 0 | _aCognitive psychology and neuroscience of aging / Angela H. Gutchess -- Spending patterns in the older population / Michael D. Hurd and Susann Rohwedder -- Socioemotional selectivity theory : implications for consumer research / Aimee Drolet, Loraine Lau-Gesk, Patti Williams and Hyewook Genevieve Jeong -- Aging-related changes in decision making / Ellen Peters -- Do workers prepare rationally for retirement? / Gary Burtless -- New choices, new information : do choice abundance and information complexity hurt aging consumers' medical decision making? / Stacy L. Wood, Judith A. Shinogle and Melayne M. McInnes -- The ageing consumer and intergenerational transmission of cherished possessions / Carolyn Folkman Curasi, Linda L. Price, and Eric J. Arnould -- Comprehension of marketing communications among older consumers / Carolyn M. Bonifield and Catherine A. Cole -- Impact of age on brand choice / Rapha�elle Lambert-Pandraud and Gilles Laurent -- Why do older consumers tell us they are more satisfied? / Carolyn Yoon, Fred Feinberg, and Norbert Schwarz -- Age-branding / Harry R. Moody and Sanjay Sood -- Designing products for older consumers : a human factors perspective / Neil Charness, Michael Champion and Ryan Yordon. | |
533 | _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | _aOlder consumers. | |
650 | 0 | _aConsumer behavior. | |
650 | 0 | _aConsumption (Economics) | |
650 | 0 | _aMarketing. | |
655 | 4 | _aElectronic books. | |
700 | 1 | _aDrolet, Aimee Leigh. | |
700 | 1 |
_aSchwarz, Norbert, _cDr. phil. |
|
700 | 1 |
_aYoon, Carolyn, _d1960- |
|
710 | 2 | _aProQuest (Firm) | |
830 | 0 | _aMarketing and consumer psychology series. | |
856 | 4 | 0 |
_uhttp://ezproxy01.ny.edu.hk:2048/login?url=https://ebookcentral.proquest.com/lib/ircp3g4/detail.action?docID=668359 _zClick to View |
999 |
_c33708 _d33708 |