| 000 | 08335nam a22004813i 4500 | ||
|---|---|---|---|
| 001 | EBC5137909 | ||
| 003 | MiAaPQ | ||
| 005 | 20191009123152.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 191009s2011 xx o ||||0 eng d | ||
| 020 |
_a9780273762409 _q(electronic bk.) |
||
| 020 | _z9780273735243 | ||
| 035 | _a(MiAaPQ)EBC5137909 | ||
| 035 | _a(Au-PeEL)EBL5137909 | ||
| 035 | _a(CaONFJC)MIL317347 | ||
| 035 | _a(OCoLC)1015867080 | ||
| 040 |
_aMiAaPQ _beng _erda _epn _cMiAaPQ _dMiAaPQ |
||
| 050 | 4 | _aHB171.5 | |
| 082 | 0 | _a338.502465 | |
| 100 | 1 | _aGriffiths, Alan. | |
| 245 | 1 | 0 | _aEconomics for Business and Management. |
| 250 | _a3rd ed. | ||
| 264 | 1 |
_aHarlow : _bPearson Education UK, _c2011. |
|
| 264 | 4 | _c�2011. | |
| 300 | _a1 online resource (588 pages) | ||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_acomputer _bc _2rdamedia |
||
| 338 |
_aonline resource _bcr _2rdacarrier |
||
| 505 | 0 | _aCover -- Economics for Business and Management -- Brief contents -- Contents -- Guided tour -- Guide to the main focus of case studies -- About the authors -- Preface: using this book -- Acknowledgements -- Part I Micro Business Environment -- Markets and resource allocation -- Introduction -- What you'll learn -- Wants, limited resources and choice -- Demand curves and functions -- Supply curves and functions -- Price determination -- Changes in market price and quantity -- Resource allocation in different economic systems -- Recap -- Key terms -- Demand, revenue and consumer behaviour -- Introduction -- What you'll learn -- Price elasticity of demand (PED) -- Price elasticity of demand (PED) and revenue -- Total, average and marginal revenue -- PED and tax incidence -- Other elasticities of demand -- The 'Veblen effect' and consumer behaviour -- Consumer surplus -- Utility and consumer behaviour -- Recap -- Key terms -- Supply, production and cost -- Introduction -- What you'll learn -- The factors of production -- Combining factors of production: the laws of returns -- Costs of production: short run -- Costs of production: long run -- Deciding whether to produce in the short run and the long run -- Price elasticity of supply (PES) -- Outsourcing and cost -- Governments, location and cost -- Producer surplus -- Recap -- Key terms -- Business organisation, objectives and behaviour -- Introduction -- What you'll learn -- Types of business organisation -- Business objectives: maximising -- Business objectives: non-maximising behaviour -- Does firm objective matter? -- Profit, ethics and the environment -- Business behaviour -- Corporate governance -- Product life cycle -- Recap -- Key terms -- Firm size, mergers and the 'public interest' -- Introduction -- What you'll learn -- Small to medium-sized enterprises (SMEs) -- Small firm survival. | |
| 505 | 8 | _aSmall firms and the UK economy -- Growth in firm size -- Mergers: who benefits? -- Types of merger activity -- Explanations of merger activity -- Demerging -- Mergers and the public interest -- Recap -- Key terms -- Market structures -- Introduction -- What you'll learn -- Perfect competition -- Contestable market theory -- Monopoly -- Monopolistic competition -- Oligopoly -- Recap -- Key terms -- Labour and other factor markets -- Introduction -- What you'll learn -- Factor payments and derived demand -- Occupational differences in wages and employment -- Imperfectly competitive labour markets -- UK labour market regulations -- EU Social Chapter -- Flexible working and work-life balance -- Gender and ageism -- Transfer earnings and economic rent -- Recap -- Key terms -- Market failure, regulation and competition -- Introduction -- What you'll learn -- Types of market failure -- Correcting 'market failures' -- Regulation -- Deregulation and privatisation -- Regulation of privatised companies -- UK competition policy -- EU competition policy -- Recap -- Key terms -- Part II Macro Business Environment -- National income determination -- Introduction -- What you'll learn -- National income -- National income: definitions and measurement -- National income data: international comparisons -- Components of the circular flow -- Equilibrium in the circular flow: W/J approach -- Equilibrium in the circular flow: 45� diagram approach -- Equivalence of the two approaches -- Changes in national income -- National income multiplier -- Inflationary and deflationary gaps -- Recap -- Key terms -- Government policies: instruments and objectives -- Introduction -- What you'll learn -- Fiscal policy -- Taxation -- Government expenditure -- Fiscal policy and stabilisation -- Monetary policy -- Aggregate demand and aggregate supply analysis -- Inflation. | |
| 505 | 8 | _aEmployment and unemployment -- Balance of payments -- Exchange rate -- Economic growth -- Financial intermediation: post credit crunch -- Recap -- Key terms -- Political, legal, ecological and technological environment -- Introduction -- What you'll learn -- Political environment -- Sovereign risk -- Legal environment -- Ecological environment -- Technological environment -- Recap -- Key terms -- Functions of management: domestic business environment -- Introduction -- What you'll learn -- Marketing -- Marketing mix -- Human resource management -- Accounting and management -- Recap -- Key terms -- International business environment -- Introduction -- What you'll learn -- The internationalisation process -- International business environment -- Multinational enterprise (MNE) -- International human resource management (IHRM) -- International marketing -- International marketing mix -- European Union (EU) -- North America -- East and South East Asia -- International institutions and international business -- Free trade and government protectionism -- Recap -- Key terms -- Strategies in a globalised business environment -- Introduction -- What you'll learn -- Strategic frameworks for corporate activity -- SWOT and PESTLE analyses -- Porter's Five Forces analysis -- Portfolio analysis -- National strategic perspectives -- Globalisation and strategic options for MNEs -- Strategic joint ventures and alliances -- Recap -- Key terms -- Appendix 1 Indifference curves, budget lines and the 'law of demand' -- Appendix2 Isoquants, isocosts and production -- References -- Answers to stop and think and you try -- Index. | |
| 520 | _aEconomics for Business and Managementoffers an exciting introduction to the principles and applications of microeconomics and macroeconomics to the global business problems faced by today’s decision makers:� What are the characteristics for successful entry into new international markets?� How can ‘sustainability’ affect decision making within businesses?� Why are today’s global investors so concerned about national debt issues?� In what ways does an awareness of cultural differences improve decision making by international marketing and human resource strategists?� What strategies can companies such as BP use to repair damaged global reputations? It is an ideal text for introductory courses in economics with a business and management focus and more general business environment courses with an economic underpinning. Visit the fantastic website at www.pearsoned.co.uk/griffithswall to find extra practice questions, interactive activities, quizzes and exam style practice questions with instant feedback, as well as podcasts, news articles, animated professional power points slides and a testbank of questions.  . | ||
| 588 | _aDescription based on publisher supplied metadata and other sources. | ||
| 590 | _aElectronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2019. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. | ||
| 650 | 0 | _aBusiness. | |
| 655 | 4 | _aElectronic books. | |
| 700 | 1 | _aWall, Stuart. | |
| 700 | 1 | _aWall, Stuart. | |
| 776 | 0 | 8 |
_iPrint version: _aGriffiths, Alan _tEconomics for Business and Management _dHarlow : Pearson Education UK,c2011 _z9780273735243 |
| 797 | 2 | _aProQuest (Firm) | |
| 856 | 4 | 0 |
_uhttp://ezproxy01.ny.edu.hk:2048/login?url=https://ebookcentral.proquest.com/lib/ircp3g4/detail.action?docID=5137909 _zClick to View |
| 999 |
_c36674 _d36674 |
||